Granuaile Irish Gin, with its roots firmly planted in the wild Atlantic coastline of Co. Mayo, derives its name from the mythical and legendary heroine Granuaille. Born into nobility and the daughter of a chieftain, she carved out a career trading botanicals from all over the world and successfully followed in the footsteps of an established seafaring family of traders. Also known as Grace O’Malley, ‘the pirate queen,’ her reputation for success and ambition, coupled with incredible charisma, fearlessness, and a daring nature, affords her the title of ‘a woman who broke the mould.’ It is this ‘breaking the mould’ that became our brief and our design inspiration for a bespoke bottle and brand concept. While her alter ego Grace O’Malley has lent her reputation to the ‘bolder side of whiskey,’ Granuaille was designed to express the softer and more feminine persona of this incredible and complex historical character.